LCP Style Guide - Visual Effects
Social / lower-key episodes
Default thumbnail treatment
Clears focal center
| Level | Specifications | When to Use | Notes |
|---|---|---|---|
| Light |
RGB split: reduced layer opacity Scan lines: Soft Light ~50% VHS overlay: Soft Light ~40–50% Offset: minimal |
Social media cards, promotional graphics, contexts where the art should lead and the brand treatment recedes. Episodes with clean or simple art that doesn't need the full treatment to read well. | Light treatment still reads as "on-brand" — the system is present but not foregrounded. Good for moments where the content is the focus. |
| Standard |
RGB split: full layer opacity Scan lines: Soft Light, high/full VHS overlay: Soft Light ~75% Offset: 1–2% image width |
Default thumbnail treatment. The established brand look for all regular episode art. Most assets should land at this level unless there is a specific reason to go lighter or heavier. | This is the baseline — "spice to taste" adjustments happen around this anchor. Apply gradient mask to scan lines for focal art clarity. |
| Heavy |
RGB split: full + wider offset Scan lines: Soft Light 100%, possible duplicate VHS overlay: Soft Light ~85–100% Offset: 2–3%+ image width, optional diagonal |
High-stakes or high-energy episodes, season finales, episodes about chaotic or destructive strategies (stax, combo, mass wipe). Moments where the brand leans fully into its glitch identity. | Use deliberately. Heavy treatment on every episode removes its impact. Reserve for the episodes that earn it tonally. |
| VHS Special |
VHS overlay: Soft Light ~85–100% VCR OSD Mono type active Scan lines: standard or heavy RGB split: optional |
Anniversary episodes, throwback content, deliberately nostalgia-coded moments. The only context where VCR OSD Mono type is activated. Use the VHS texture and font together — not paired with full-intensity RGB split, which signals something different. | This is its own mode, not simply "heavier." The VHS Special treatment is about the tape era specifically; Heavy treatment is about signal distortion and chaos. They are distinct moods. |
The Processing Is the Brand
The three-effect system functions as a consistent filter applied over diverse art sources — Magic card art, photography, custom illustration. The filter is what unifies assets across different source material and makes them read as a family. When Andy's custom art is integrated, apply the same treatment pipeline. The brand's visual identity lives in the processing, not the art itself.
Spice to Taste
The intensity scale defines anchor points, not rigid values. Offset distance, scan-line weight, and VHS overlay opacity are adjusted relative to the specific art — busier, more detailed art benefits from a lighter treatment that doesn't flatten it; cleaner or more graphic art can carry a heavier effect. The framework provides the vocabulary; the artistic judgment applies it.
Soft Light as a Brand Decision
Both the scan-line and VHS overlay layers use Soft Light rather than the more common Multiply or Screen blend modes. This is a deliberate brand choice — Soft Light works bidirectionally, keeping the art alive beneath the effects rather than crushing it under darkness or washing it out with light. The brand's processed images have depth because of this choice. Do not substitute Multiply or Screen without understanding the tonal consequence.
Avoiding Redundancy
Each effect in the system carries a specific meaning: RGB split signals interference and brand identity, scan lines signal broadcast television and CRT, VHS texture signals tape media and analog decay. When effects double up on the same reference — VCR OSD Mono type plus full VHS texture, or heavy scan lines plus a diagonal RGB offset — the effect becomes costume rather than signature. One effect carries the reference; the others complement it.